Klaar De Groote

Klaar De Groote works part-time at Quadrant Communications and devotes herself completely to copywriting. Towards the end of 1999 she started out as a journalist at VNU Business Publications, just in time to write about the infamous burst of the Internet bubble.

In 2004 Klaar came to work for Quadrant, as the fourth employee. Since then more and more colleagues have joined who, like her, have been bitten by the language bug and enjoy good communication.

Currently working on

First, every text has to read well. Quadrant specializes in communications for the IT sector and this means that the subjects that we write about are often highly technical. Still, we always aim to make our texts –mainly case studies– appealing to as large an audience as possible.

Case studies are often intended for the people who make decisions at the business level. That’s why, for instance, we avoid the use of technical jargon. Our case stories should not put off your potential customers, but draw them in.

 
Links

Linkedin: www.linkedin.com/pub/klaar-de-groote/13/b29/643

Email: