James (39) began working for Quadrant Communications when it was still in its start-up phase. Before that he performed all sorts of editorial work for Business ICT and Data News. As well as journalistic experience, he also gained lots of knowledge about the IT sector. He explained the changes in the telecoms market after it was liberalised to the readers of Business ICT. As news editor for Data News he reported on trade fairs and press conferences at home and abroad.
At Quadrant Communications, James uses his knowledge and experience for companies such as Cisco and Software AG. ADM, Cognos (IBM) and Xylos also joined as clients later. James specialises in press communication and is also happy to do copywriting, especially if it benefits the press communication, such as for example with case studies.
He conceived the slogan for Quadrant Communications: with 'True Stories' we want to make it clear that personal stories are the most powerful method for getting your messages across, especially if they can be captivating with their relevance and credibility. Our specialist knowledge guarantees this, together with the various best practices we have developed.
'True Stories' also form the basis of a strong opinion leadership, which more and more companies are striving for. In recent years we have produced reports that have helped Cisco profile itself as a socially responsible enterprise around themes such as education, healthcare, energy, mobility, the environment and the knowledge economy.
LinkedIn: http://www.linkedin.com/pub/james-de-paepe/5/2b3/8b2
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