Frank De Graeve (44) is a media relations expert at Quadrant Communications, provides media training and specialises in the use of social media for business communications.

With over 15 years of journalistic experience under his belt, including experience gained at Computer Magazine, De Standaard and IT Reseller, Frank De Graeve is a regular sounding board within the team. With his background it is generally easier to assess which PR actions will go down well with journalists and which won’t. His time at Microsoft Belgium as PR Manager also proved to be good experience.

Like Frank Van den Bossche, he is accredited as a communication trainer for the European Commission. He is also a specialist in the use of social media for business communications. He is always looking for original ways of getting attention for his customers and so experiments a lot with blogs (in Dutch), Facebook, LinkedIn and Twitter.

Frank De Graeve has been account director since July 2010. In this role he coordinates the activities of all colleagues who are involved in press communication and social media. In this way, Quadrant Communications is maintaining optimal services for its steadily growing customer base as well as optimising relations with the Belgian press and online community.